identity essentials

I thought to use these bolts because, it seems stereotypical that men are builders and craftsmen working with tools. and well you can probably guess the body part.

color project

http://kuler.adobe.com/#myKuler/themes

Oct 15 reading summary: Dada

during the start of the first world war, artists fled to other countries where they would be safe during the war. since the world at that point made no sense to them, they would make no sense, they would meet and start chopping up words to make incomprehensible lines of sounds

color theory reading assignment

Color

Color theory is the art and science of color interaction and effects. In Tile Art of Color,' Johannes ltten lists the following approaches to color theory

studies the expressive effects ofcolor on our mind and spirit.

Additive color is created using beams of light (2.2A). Red, green, and blue, the familiar RGB on a computer screen, are the primary colors in this system. Many additional colors can be mixed from these primaries. Subtractive color is created when white light is reflected off a pigmented or dyed sur- face (2.2B). The subtractive primaries are blue, red, and yellow.

Our perception of additive color is influenced by The intensity (or wattage) of the projected light.

The light source, from incandescent light and fluorescent light to daylight.

The surface quality of the illuminated object. Projected light behaves very differently on transparent, translucent, and textured surfaces.

The ambient (overall amount of) light in the environment.

mono- chromatic color scheme (2.29). The advantage of this system is a high level of unityAdjacent colors on the color wheel are used III an analogous color schemecomple- mentary color scheme (2.33). Complementary colors are opposites on the traditional color wheel. split complementary color scheme (2.35). Rather than pair colors that are in opposite posi- tions on the color wheel, triadic color scheme pushes the choices even farther apart, so that they are now located in a triangu- lar position, equally spaced around the wheelA chromatic gray is made from a mixture of various hues, rather than a simple blend of black and white. Earth colors, including raw si- enna and burnt sienna, raw and burnt umber, and yellow ochre, are made generally from pigments found in soil.

10 posters

balance reading summary

as humans we feel the need for balance and symmetry, we our selfs are almost symmetrical. symmetry and asymmetry can be achieved through value and hue, and the position of certain elements. even the way objects within the image can lead our eye such as a person looking in a certain direction or someone pointing can change the symmetry of the image. radial balance is very common in nature but not as common in graphic arts. crystallographic balance is very scattered and appear chaotic and fractured that lead your eye everywhere and nowhere.

The Principles of organization harmony and contrast reading summary

The development of form uses the elements of art which are organized according to harmony and contrast creating space and visual unity.
Harmony is a relationship of different parts of a composition that have characteristics of common colour texture shared edges and cohesion relating eh various parts of the composition to each other.
      likeness of direction and type
Contrast is wherever elements of opposing characteristics are placed within the same area that makes them appear unrelated.